Privacy Policy

Effective Date: August 2026  |  Last Updated: August 2026
This policy applies to the website located at bloomsby-sara.com (the “Site”), operated by Blooms by Sara, based in Springfield, Massachusetts.

1. Information We Collect

We collect information you voluntarily provide when you contact us through this website. This may include:

• Your name
• Email address
• Phone number
• Event details or inquiry information you share through our contact form
• If you sign up for event notifications: your name and email address

We also collect certain information automatically when you visit our Site, including your IP address, browser type, pages visited, and the date and time of your visit. This information is collected through standard server logs and analytics tools (such as Google Analytics, if enabled).

2. How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and provide floral design services
• Send you event notifications you have opted into
• Improve the content and functionality of our Site
• Comply with applicable laws and regulations

We do not use your personal information for automated decision-making or profiling.

3. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following limited circumstances:

• Service providers: We use third-party tools to operate our Site, including WordPress (website platform), Hostinger (web hosting), Gravity Forms (contact and signup forms), and Google Analytics (site analytics). These providers may have access to your information only as needed to perform their services and are bound by their own privacy policies.
• Legal requirements: We may disclose your information if required to do so by law or in response to a valid legal process, such as a court order or government request.
• Protection of rights: We may disclose information when we believe it is necessary to protect the rights, property, or safety of Blooms by Sara, our clients, or others.

4. Cookies and Tracking Technologies

Our Site uses cookies — small data files stored on your device. WordPress and plugins we use may set cookies for functionality purposes, such as session management and security. If we use Google Analytics, it may set cookies to help us understand how visitors use our Site.

You can control cookies through your browser settings. Disabling cookies may affect some Site functionality. For more information about managing cookies, visit allaboutcookies.org.

5. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes described in this policy, or as required by law. Inquiry form submissions are retained for as long as needed to respond to and complete your request. Event notification signups are retained until you unsubscribe.

6. Data Security

We take reasonable precautions to protect your personal information from unauthorized access, use, or disclosure. Our Site is hosted on Hostinger and uses SSL/TLS encryption (HTTPS). However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

Blooms by Sara complies with the Massachusetts Standards for the Protection of Personal Information of Residents of the Commonwealth (201 CMR 17.00), which require businesses that collect Massachusetts residents’ personal information to maintain a comprehensive written information security program.

7. Children’s Privacy

Our Site is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately and we will take steps to delete it.

8. Your Rights (Massachusetts Residents)

As a Massachusetts resident, you have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate personal information
• Request deletion of your personal information, subject to certain legal exceptions
• Opt out of receiving marketing or notification emails at any time

To exercise any of these rights, please contact us at the email address below. We will respond to verifiable requests within a reasonable timeframe.

9. Third-Party Links

Our Site may contain links to third-party websites (such as Instagram). We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies before providing any personal information.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date at the top of this page. We encourage you to review this policy periodically to stay informed about how we are protecting your information. Continued use of the Site after any changes constitutes your acceptance of the revised policy.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information, please contact us: